Exciting times. Today is my first international book release. ‘A Time To Run’ is released as ‘Die Hatz’ (The Hunt) in Germany through Piper Verlag. And it’s double the celebration. Not only is it my first foreign territory but both of my parents are German. They were nearly more excited than me when I told them the book would be published in their native language, and their brothers and sisters would be able to buy it at their local bookstores.
As I am bilingual, I decided to try to seize this opportunity and make the most of it. I have spent many hours writing content in German and trying to make some online contacts for publicity. And in about two weeks time, I am making a flying visit to Germany to meet my publisher and try to do a little publicity. I was extremely fortunate to secure a Regional Arts Development Fund grant through my local Sunshine Coast Council program, to assist with the costs. I’m also fortunate that my hubby is fully supportive of this plan and will take control of the work/kids/household juggle for a couple of weeks.
There was also a bit of a snowball effect. The book will be released in Spanish on May 17 through Ediciones B. When I told the editor at Ediciones B that I was coming to Germany, she invited me to come and visit her in Spain. So my German trip will include a side trip to Barcelona.
My head is spinning. My stomach is churning. I don’t want to stuff this up.
The thing is, writing is still a hobby for me. It must be. As a mid-list writer in Australia, it is impossible to pay the bills with proceeds from books. The population is too small. The competition for a reader’s dollar is too big. If you sell 5000 copies of your book in Australia, it is considered a bestseller. With a writer usually getting about 10% of the recommended retail price, you can quickly get an idea of what a writer’s finances look like. That’s why I’m still a police officer. The pay is much better, my family lives comfortably. But I dream of quitting, of being a writer and paying the bills as well.
Breaking into the foreign market can make a big difference for me. If the book sells well in Germany and Spain, the publishers will hopefully buy subsequent novels. Other European countries will be more likely to buy the books if they can see sales in neighbouring territories. There is a big potential here. Can I capitalise on this optimistic beginning? Will I crack book markets bigger than Australia? I’m about to find out. Wish me luck.